🍼 How Moricat Was Born

“I’ve always loved cats. But the moment that changed everything? I came home from a long day, emotionally exhausted, and went to cuddle my kitten. She looked at me… then gently nipped my hand and walked away. At first, I was hurt. But then I realized—she wasn’t being mean. She was just being herself. That moment made me think: we expect so much from cats, but do we really understand them?


That’s when the idea of Moricat was born—to create things that respect who cats really are.”

🧶 What We Believe

At Moricat, we believe cats are not accessories—they’re personalities.

That’s why everything we make is built to celebrate their quirks, comfort, and curiosity.

Cat-first, always. Every collar, toy, and keepsake is designed with cats in mind—not trends.

Science meets snuggles. We study behavior and design around it, for play that feels good.

Safe is beautiful. Non-toxic dyes, wool textures, and handmade finishes are just the beginning.

Emotion matters. From grief to birthdays, our products hold meaning—not just function.

💖 Who We Make It For

The shy cats. The spicy ones. The ones that cuddle when no one's looking.

The cats who need a soft scent to calm down, a toy to chase alone, or a collar that doesn’t itch.


Whether you're a cat mom, a cat dad, a cool auntie, a quiet roommate, or just someone who fell in love with a pair of paws—you belong here.

🌈 What We’re Growing Into

We’re still tiny. But we’re planning to be around for the next 99 years.

Our dream? To become the world’s most cat-centric design studio.

To make toys and keepsakes that help people understand their cats better.

To bring more joy, respect, and science-backed fun into everyday cat life.

Because in a world full of things made for humans, Moricat is here for cats. And the people who love them.

✨ Where Moricat Is Now

We now offer modular collars with magnetic charm swaps and wearable cat toys—both proudly designed by us—custom stuffed animals to honor beloved pets (through a heartwarming brand collaboration with female newcomer immigrant entrepreneurs in Canada), and accessories that are actually fun for your cat. Every piece is cat-tested, human-approved, and handmade with love—most finished right here in Toronto, with care in every stitch.

Shirley

“I’ve always loved cats. But the moment that changed everything? I came home from a long day, emotionally exhausted, and went to cuddle my kitten. She looked at me… then gently nipped my hand and walked away. At first, I was hurt. But then I realized—she wasn’t being mean. She was just being herself. That moment made me think: we expect so much from cats, but do we really understand them?


That’s when the idea of Moricat was born—to create things that respect who cats really are.”

Rebecca

“When my cat Jr Black got sick, the vet bill was over $3,000. I was a broke student.But when I saw her looking at me, weak and scared, I knew—I had to try.I visited her every day, feeding her by hand until she came home.She never forgot that. From then on, she’d wait by the door every night.That experience taught me what it really means to be responsible for another life.

That’s the kind of love we put into Moricat—quiet, committed, and real.”

Reach Out Anytime